Privacy Policy

Last updated: October 2025

PhysiqueFormulas values your privacy and aims to be clear about what we collect and why. This policy explains how we use cookies and similar technologies, measure traffic and performance, support advertising, and offer controls for your choices.

1) Information We Collect

• Analytics data: device type, browser/version, approximate region, pages viewed, time on page, and basic interaction events.
• Advertising data: cookie identifiers and ad delivery metrics used by Google AdSense and its partners to deliver and measure ads.
• Cookies & local storage: small files that help pages work correctly, remember preferences (like unit selections), and load faster.

We do not collect direct identifiers (such as your name, email, or payment information).

2) How We Use Information

• Operate, secure, and improve site performance and features.
• Measure usage trends to keep calculators fast, accurate, and reliable.
• Support contextual or personalized advertising (depending on your region and choices).
• Comply with applicable policies and legal obligations.

3) Cookies, Ads & Your Choices

We use cookies for core functionality, analytics, and advertising. Google may use cookies and technologies to serve ads and measure performance in line with its policies:

• How Google uses data on partner sites
• Google Ads Settings (ad personalization)

Manage cookies in your browser: You can block, clear, or limit cookies at any time. The site remains usable, though some features may be less convenient.

4) Third-Party Services

We use widely adopted providers to keep the site functional and accessible:

• Google Analytics: to understand traffic and improve usability.
• Google AdSense: to display and measure ads on our pages.
• Google Translate widget: optional translation features for convenience.

These services may set their own cookies or read existing ones. Their use is governed by their respective policies; we do not control their systems.

5) Regional Notices

EEA/UK: Where required, we honor consent choices for cookies and ads. If consent isn’t granted, ads may be non-personalized (contextual), and some analytics features may be limited.

United States (e.g., CA, CO, CT, VA, UT): Applicable state privacy laws provide rights such as access, deletion, correction, or limiting certain data uses. We do not knowingly “sell” personal information, and we do not process sensitive categories.

Other regions: We follow widely recognized privacy principles and adjust practices as laws evolve.

6) Data Retention & Security

We retain analytics and ad performance data only as long as needed for the purposes described above, often in aggregated form. Our site uses HTTPS and reputable hosting. No internet service can guarantee absolute security, but we periodically review safeguards.

7) Do Not Track

Some browsers offer a “Do Not Track” (DNT) setting. Industry standards for DNT signals are not yet consistent, so we don’t respond to DNT at this time. You can still manage cookies and ad preferences using the options listed above.

8) Children’s Privacy

PhysiqueFormulas is designed for a general audience and is not directed to children under 13. We do not knowingly collect data from children. If we learn that data from a child has been collected, we will promptly delete it.

9) Changes to This Policy

We may update this Privacy Policy as we improve the site or as regulations change. The “Last updated” date reflects the latest revision. Continued use of the site means you accept the updated terms.

By using this website, you acknowledge and agree to this Privacy Policy.